

Brand Identity
Logo / Identity Creation
Business:
CNA Academy
Training program to prepare student to take the state exam to become a Certified Nursing Assistant (CNA)
Brand Description:
Our mission is to train our students to have a heart of a servant, lead by example, and deliver quality care with passion, purpose, and professionalism.
GOAL:
Create logo that will represent the company's values

Current Logo:
very similar to other CNA school logos
make something new that stands out

my exploration:
notes from pinchum:
create a logo that represents the aid nurses give and the care that they provide. My logo resembles a body shape form that makes a hollow heart shape inside.
It looks as if this figure is offering the internationally known health Red Cross symbol to anyone who sees.







